I find this a bit entertaining especially hearing advertisers and executives occasionally vent on stuff like this. A huge portion of modern people especially the younger they are:
- Don’t go outside
- Don’t read billboards, bus wrap advertisements, bus stop advertisements, ignore advertisements in sporting arenas and uniforms, etc
- Use adblockers online/ignore online advertisements
- Mute the television when ads are on
- Don’t have television subscriptions
- Pay for streaming services at a level that removes ads
- Watch like no advertising shows like award shows
- only watches TV for the finals of a sporting league championship and when advertisements comes on mutes the TV or focuses on their friends
- Don’t discuss advertisements with friends like people did in the past
- Show up to the movies late to avoid advertisements
- Generally have an anti-consumption/anti-advertisement attitude even if they are consumerist. Being advertised to is an annoyance enough to buy something else
- Throw away mailers immediately without reading
- Ignore people trying to advertise on the street/passing out flyers
- Don’t answer the door
- Don’t answer the phone
- Generally has no idea when anything new is coming out and mostly exists in a social bubble
- Practically no monoculture
- Etc
Besides the not going outside and problems that can arise from being in a social bubble, it’s all good stuff to me. For decades advertisers and businesses have optimized everything for selling products and now people are so desensitized to it to not care. Like no one actually cares about times square takeover advertisements anymore. It’s not a big deal.
It’s actually incredibly hard to advertise media now. Advertisements have to manage to seem organic or come off as predatory. So in comes the influencers but no influencer is as influential and trusted as a prime time advertisement before social media/YouTube went mainstream with people children to elderly
SnotFlickerman@lemmy.blahaj.zone 3 weeks ago
Same thing happened with music.
It doesn’t mean AAA will go away, just like big stadium packing artists like Taylor Swift never went away. They just accounted for less of the industry’s total profits than they used to.
More of people’s disposable money is spent on a wider variety of music and games, often opting for more “indie” and cheaper versions of both. It’s a good thing, honestly, for people’s tastes to be more diversified and unique.
Yerbouti@sh.itjust.works 3 weeks ago
Except almost no one can live with music now, with the spotify model.
I_Jedi@lemmy.today 3 weeks ago
I pirate my music and keep it in my local storage.
SaraTonin@lemmy.world 3 weeks ago
Live shows and merch have been the way artists make money since before streaming was a thing
GTG3000@programming.dev 3 weeks ago
It’s funny, I recall Benn Jordan saying in multiple videos of his that his profits went up when he removed all his music from spotify.
illusionist@lemmy.zip 3 weeks ago
Sounds like you’re someone who thought a little about pricing.
Why should anyone get a royalty for a listen?
There’s a club in my town with a dj who plays each week. Club gets paid, dj gets paid. His sets are like ads for his work in the club. Why would I have to pay for each listen? Why would he has to earn for each listen?
Especially if that DJ is residing somewhere else and won’t ever come to my town because it’s too small for him.
Why do we create superstars? Why does “superstar S” have to be paid millions because millions come to their show. Even though I stand 500 m away, I can’t see them, I can’t hear them properly. Why can’t it be that there is a cover band covering those songs. Maybe even doing a better job. On a loval concert, with great sound, a good stage, less crowd, less people, more fun.
Why do we cheer a dj with electronic music, who just plays one song after the other, with a little bit of mixing now and then and choosing the next track based on the crowd? Why aren’t people in the center of the music (anymore)?
Why is our system so fucked up?