Usage of the flexible payment method hit an all-time high on Cyber Monday, driving $1.03 billion in online spend (up 4.2% YoY), as consumers looked for greater flexibility in managing their holiday budgets. The vast majority of BNPL transactions are happening on a mobile device as well, at 79.4% share on Cyber Monday (vs. desktop). In an Adobe survey of over 1,000 U.S. consumers (conducted Nov. 2025), respondents said they were most likely to use BNPL for electronics, apparel, toys, and furniture purchases.
Source: Adobe Analytics.
jaykrown@lemmy.world 8 hours ago
It really should be called “buy now, pay more later”. When are these greedy fucks going to learn that it’s not good when consumers don’t have money to spend? If all their money goes towards interest payments then we see a collapse in demand.