BMW Is Showing Commercials On Their Car's Dash Screens And They Want You To Think It's A Treat - The Autopian

Comments

• pageflight@piefed.social ⁨5⁩ ⁨weeks⁩ ago

  Ah right, this was BMW too:

  For the past few years, BMW has behaved in a way that seems to treat their buyers as targets for more revenue over everything else. Remember all their subscription bullshit? People hated that, and worked around it, and eventually BMW had to dial that back, because having a subscription for heated seats makes people want to riot.

  So, definitely on the “don’t even consider” list.

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  • Midnitte@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

    Tbf, I feel like a large percentage of BMW owners deserve all of this…

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  • magnetosphere@fedia.io ⁨5⁩ ⁨weeks⁩ ago

    Unfortunately, I have to agree.

    A lot of people think of BMWs as an “aspirational car” that they actually have a chance of owning someday. Mechanically, they’re excellent cars. I’m disappointed that they keep doing things to cheapen their image. Lately they’ve been acting like they’re owned by a private equity firm.

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• magnetosphere@fedia.io ⁨5⁩ ⁨weeks⁩ ago

  Now I can pretend I’m in a NYC taxicab that smells like cigarettes and vomit! Nice work, BMW!

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  • quick_snail@feddit.nl ⁨5⁩ ⁨weeks⁩ ago

    They play ads in taxis in NYC?

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    • magnetosphere@fedia.io ⁨5⁩ ⁨weeks⁩ ago

      They did, and probably still do. It’s not a screen on the dashboard, though. They’re on the backs of the front seats, so anyone sitting in the back gets pestered.

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• Wahots@pawb.social ⁨5⁩ ⁨weeks⁩ ago

  Watering down the brand, lol

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  • jode@pawb.social ⁨5⁩ ⁨weeks⁩ ago

    I mean they did that the second they started making SUVs and then really did that the second they put an M badge on an suv. Seriously, their brand used to be 3,5,7 series. What even numbers are they now? They don’t mean anything anymore. Bonkers. But hey line go up I guess.

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    • vinceman@lemmy.blahaj.zone ⁨4⁩ ⁨weeks⁩ ago

      I’m no BMW guy but don’t the chassis numbers stay the same on the SUVs because they are based on the car chassis? Like a 328i or whatever and an X3 are the same start but one gets a bigger roof and suspension. Like engine options are the same etc

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• tias@discuss.tchncs.de ⁨5⁩ ⁨weeks⁩ ago

  I own a house, and I make payments to a mortgage company every month, and I’m pretty sure it would be illegal for that mortgage company to put a fucking Spider-Man billboard in my yard, facing my front windows.

  So… you don’t own a house, the bank owns it. Don’t give them ideas.

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  • Vodulas@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

    That’s not how mortgages work. You own the house, the bank owns the loan.

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    • t3rmit3@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

      In other countries than the US that distinction actually means a lot more. For instance, some countries will not allow a bank to repossess cars or houses once a simple majority of the loan has been repaid. In the US, you could be on the final 1 cent payment and the bank, from a legal standpoint, can foreclose on the whole thing if you fail to pay it. In realistic terms, it’s theirs until the loan is entirely repaid.

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    • chahk@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

      Semantics. Try not making a couple of mortgage payments and you’ll find out very quickly who actually owns that house.

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• SaveTheTuaHawk@lemmy.ca ⁨5⁩ ⁨weeks⁩ ago

  No one pays $61,500…they rent them, but they call it “leasing”. It’s a mechanism for douchenozzles to drive something they can’t afford.

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  • TehPers@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

    I call it a car subscription, and it’s for people who make poor financial decisions. It’s better to buy a car you can afford, pay it off, and own it until it becomes unsustainable to keep it running.

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    • definitemaybe@lemmy.ca ⁨5⁩ ⁨weeks⁩ ago

      Eh… I think it’s fine if some people want to subscribe to a car. Done people really like cars, and want to have the newest model. They can lease a car, then return it (lightly) used for someone who is price conscious to get a cheaper car with warranty protection.

      I buy old, used, cheap cars because I don’t give a flying fuck about what I drive. The cheapest I can get my $/km, while having a reliable vehicle, the better. Sub $10K CAD direct buyer sales are great for me.

      I think it’s a waste of money, but I’ve spent $thousands on my hobbies, so who am I to judge someone else for their hobbies, assuming they can afford them.

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• TehPers@beehaw.org ⁨5⁩ ⁨weeks⁩ ago

  Well that was a dodged bullet. I’m glad we settled on a different car when we got ours recently.

  Still, I think pretty much the whole industry is moving towards SaaS bullshit. Everything from subscription heated seats to ads in the infotainment. Hell, even in our new car, I can’t start the car without it begging me to connect to Amazon and setup Alexa. It’s making me miss my older car’s basic dash and infotainment honestly, but getting Android Auto/Car Play and a suspension that doesn’t feel like the Tower of Terror (or whatever it’s called now) whenever we go over a speed bump was life changing.

  This shit should be illegal. At the very least, I hope that ad isn’t playing while driving.

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• Flax_vert@feddit.uk ⁨5⁩ ⁨weeks⁩ ago

  Are there any cars which don’t do things like this

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• AbelianGrape@beehaw.org ⁨4⁩ ⁨weeks⁩ ago

  Am I tripping or is the start of this article a transcript of a Louis Rossman video I watched earlier this week?

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• melsaskca@lemmy.ca ⁨5⁩ ⁨weeks⁩ ago

  Ah, the irony of seeing a Kia advert while cruising the autobahn in your brand new shiny BMW. “Hey! I could bought a KIA, saved a shitload of money and avoided adverts? Damn!”.

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