Of course, they do the male gaze. The majority of the male audience loves it and the majority of the female audience doesn’t care enough to prevent a sale.
It’s a no-brainer to implement male gaze if your target audience includes males. It’s easy to do and yields a lot of goodwill from that part of the audience. Some gacha games make tons of money just doing the male gaze and literally slopping everything else. It’s absurd how well sex sells.
Comment on Femality is stored in the nipples
chuckleslord@lemmy.world 5 weeks agoAnd despite all of that maturity, they still do male-gaze, heteronormative centric design.
Type A halflings (male presenting) are all dumpy and kinda goofy-looking. Type B halflings are all banging smokeshows. Give me the dumpy looking halflings, man.
In Cyberpunk, the camera lingers on nude women, but hides or ignores male nudity, even if the player character is fem presenting and chooses a male partner.
There’s a YouTube video about this, but I can’t find it. I’ll update later if I do (and remember)
Kaligalis@lemmy.world 5 weeks ago
mfed1122@discuss.tchncs.de 5 weeks ago
basically the entire anime and vtuber “cultures” have been nothing but horny bait for years now. What really gets me is how it pretends not to be
Kaligalis@lemmy.world 5 weeks ago
They sort-of have to pretend to be just funny because otherwise they get banned for bible belt reasons. They are easy to avoid, so I don’t care about them existing. It’s not the content I need uBlock Origin or SponsorBlock for to get it out of my face.
Holytimes@sh.itjust.works 5 weeks ago
Bitching that sex sells is kinda just objectively stupid.
Doubly so when you cherry pick male centric entertainment and ignore female centric entertainment that does NOTHING but the female gaze.
Different groups of people flock to different entertainment and all of them for all of human history has sold themselves to their audience.
Video games objectively do get played more by men. And more men buy certain types of games over others on top of that
Don’t blame the companies on that one. Blame your fellow consumers.
There are games out there that do sell towards the male attracted audience. Hell I frequently hear straight women and gay men both say that the new god of war games are basically nothing but sex selling to them. For example.
chuckleslord@lemmy.world 5 weeks ago
Video games are marketed to men cause video games historically were marketed to boys… because toy stores were strictly gendered in the 80s, so they made the choice least likely to impact sales (girls can play with boy toys, but boys can’t play with girl ones)
Like, dude, preferences among genders are usually societally conditioned rather than distillations of some essential gender shit. Video games in the united states are mainly played by women, if you’re not counting strictly console gaming.
starchylemming@lemmy.world 5 weeks ago
eh, sounds like an accidental noting burger.
these games are taking inclusion steps. but that doesn’t mean they need to stop catering for the majority. its still art made by humans and their own preferences find a way in
queermunist@lemmy.ml 5 weeks ago
You sound like a man.
velma@sh.itjust.works 5 weeks ago
Yeah, it’s the immediate assumption that the male gaze is the majority.
marxismtomorrow@lemmy.today 5 weeks ago
In most studies most women and most men prefer looking at female nudity.
It’s just an unfortunate condition of how we’re wired. We all like looking at conventionally attractive women. Even straight women. So that will always be the default in any game with artists selected at random from the general artistic population.
Holytimes@sh.itjust.works 5 weeks ago
Women gamers tho tend to clump up in very different genre perfences then men. So there is a lot of fucking nuance to that.
The majority of the biggest block buster games tend to be very dominated by games that land in the male dominated spaces.
Also men and women both almost always prefer female nudity over male even among straight women. Its a very common fun fact about sex marketing in media.
Been that way basically forever. Well before modern times even.
starchylemming@lemmy.world 5 weeks ago
ok
explodicle@sh.itjust.works 5 weeks ago
Bulverism
Mika@piefed.ca 5 weeks ago
Lmao reminds me the stat where Larian said that the absolute majority played HUMAN WARRIOR :D
Holytimes@sh.itjust.works 5 weeks ago
The majority of people are normal boring standard ass people.
The entire reason the queer community is called queer is because explicitly they are different from that over whelming mass of people.
You gotta have a base line to have differences after all. Someone has to be the boring ass NPC!
And there ain’t nothing wrong with that. Some people are vanilla as fuck others are fabulous as fuck. Some are both!
ziproot@lemmy.ml 5 weeks ago
The usage of the virtual camera in cyberpunk described above is textbook male gaze. Male gaze is specifically about how people aim cameras (in this case virtual cameras) with the assumption that the audience is primarily composed of cisgender, heterosexual men. It seems like you are making this same assumption here when you say “catering for the majority,” especially consiering data shows a roughly 50/50 split: statista.com/…/gender-split-of-us-computer-and-vi…
BlackLaZoR@lemmy.world 5 weeks ago
That’s too broad to be meaningful,since it ignores mobile vs console vs PC preference
Fedizen@lemmy.world 5 weeks ago
Catering to the majority is a little wild of a statement. There are a lot of games I’d be embarrassed to play in public because they cater too hard to the lonely, horny dude demographic.
Its fine to put that stuff in but devs should be making it optional so people can play shit in public spaces.