At the time of its release, the manner on how it they’d marketed that was confusing as they showcased the Wii U gamepad as if its a portable console (its not) since its rather the main controller for the Wii U console. I was in high school when the console was first revealed, my reaction to that was “WTF?” as I thought the gamepad was portable, as the ads often flex that it can be (or the way they showed it came off as that).
Usually the thing that’s mentioned as a big marketing mistake is the name.
If you were already looking into it you’d probably know it was a new console. But to casual gaming enthusiasts (and those were a huge part of the wii/DS success), or to people that just didn’t follow Nintendo news closely, it really wasn’t clear.
Some believed “Wii U” was just a new attachment for a wii, or just a new wii edition, rather than an actual different console with about halfway gen6-7 capabilities.
They did the exact same mistakes with the "3"DS and only survived a very rocky launch with a quick repricing and a lot more marketing. Wii U never really recovered.
Brkdncr@lemmy.world 2 weeks ago
Because it didn’t sell well.