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Bud Light falls to No. 3 beer brand more than year after Dylan Mulvaney controversy

⁨13⁩ ⁨likes⁩

Submitted ⁨⁨4⁩ ⁨months⁩ ago⁩ by ⁨wintermute_oregon@lemm.ee⁩ to ⁨conservative@lemm.ee⁩

https://www.foxbusiness.com/economy/michelob-ultra-now-tops-bud-light-number-2-beer-brand-more-year-dylan-mulvaney-controversy

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  • ImplyingImplications@lemmy.ca ⁨4⁩ ⁨months⁩ ago

    Modelo Especial, Michelob Ultra and Bud Light. Those are the recent sales rankings of the top three beers in the U.S., according to data shared by Bump Williams consulting firm.

    All three are owned by the same mega corp, Anheuser-Busch InBev. Mission accomplished.

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    • wintermute_oregon@lemm.ee ⁨4⁩ ⁨months⁩ ago

      InBev does not own Modelo. The Grupo Modelo owns it.

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      • ImplyingImplications@lemmy.ca ⁨4⁩ ⁨months⁩ ago

        Grupo Modelo is a subsidiary of InBev. https://en.wikipedia.org/wiki/AB_InBev

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    • realcaseyrollins@noauthority.social ⁨4⁩ ⁨months⁩ ago

      @ImplyingImplications @wintermute_oregon Are gains of their other brands making up for sales losses of #BudLight?

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      • wintermute_oregon@lemm.ee ⁨4⁩ ⁨months⁩ ago

        No idea. I don’t drink most of their brands because they are garbage.

        I didn’t stop drinking Bud Light because of this, I just never drank it because it is awful.

        About 90% of the culture war, I think, is petty and weird. I do think companies need to be aware that if you lose your focus, you will lose your customers.

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  • wintermute_oregon@lemm.ee ⁨4⁩ ⁨months⁩ ago

    This is a classic know your audience situation.

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    • Hobbes_Dent@lemmy.world ⁨4⁩ ⁨months⁩ ago

      The fuck it is. It’s bullying.

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      • wintermute_oregon@lemm.ee ⁨4⁩ ⁨months⁩ ago

        How it is bullying? You think people should be forced to buy a product that they don’t agree with?

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      • BearOfaTime@lemm.ee ⁨4⁩ ⁨months⁩ ago

        They gave the finger to their primary consumers, they even said so. And their primary consumers left.

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      • Kaboom@reddthat.com ⁨4⁩ ⁨months⁩ ago

        Why are you defending a 108 billion dollar company?

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  • intensely_human@lemm.ee ⁨4⁩ ⁨months⁩ ago

    Oh no

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