Comment on Electronic Arts has launched EA Advertising, a way for brands to integrate ads in games

ampersandrew@lemmy.world ⁨4⁩ ⁨days⁩ ago

• PhobosAnomaly@feddit.uk ⁨4⁩ ⁨days⁩ ago

  I remember when Quake Live introduced it, but it never really gained any traction.

  A popular server-side mod for Counter-Strike (the 1.6 era) introduced in-map texture substitution for advertising as well… but I think it was pissed on by the community so much that it never saw widespread use.

  Sounds like the time is right to try again.

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• MintyAnt@lemmy.world ⁨4⁩ ⁨days⁩ ago

  Rs Vegas 2?

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  • ms_lane@lemmy.world ⁨4⁩ ⁨days⁩ ago

    NFS Underground 2 had in-game advertising for Cingular and Burger King.

    NFS Carbon was absolutely plastered with T-mobile advertising.

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• Flamekebab@piefed.social ⁨4⁩ ⁨days⁩ ago

  I was thinking the same - i hadn’t realised that it ever went away (as I don’t play the genres traditionally associated with in game ads).

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