Over 20 years ago I worked at Mcdonalds and I still rember the time a customer returned two big macs for not looking as good as the picture. The burger assembly engineer was kind of a rough fellow, and he came marching out of the back room with the second big Mac, handed it back to her and said “lady, I work on the back, I can’t see the picture. Take your big Mac”
Good times.
Pons_Aelius@kbin.social 1 year ago
When I buy a new car, the car is the same as the one in the posters and built by the same people.
A team of food stylists spent at least 30 minutes to create the perfect whopper for the add image and were paid 100 times more than an actual fast food employee to do so.
Why that is allowed to represent something made in 30 seconds by someone on shit wages is beyond me.
webghost0101@sopuli.xyz 1 year ago
Hate to break it to you but car advertisement has not consisted of real images for i guess at least 15 years.
Its all 3d rendered, same for smartphone, laptops and other tech, its getting rare for ads to use real pictures.
A car is machined to get the exact same look every time one rolls from the factury though and the same counts for consumer electronics… food grown and prepared by human hands on the other hand wil rarely Be identical.
Pons_Aelius@kbin.social 1 year ago
Is the image of the car the same one that I can buy?
Syldon@feddit.uk 1 year ago
Hate to burst your bubble but that is wrong to say it is all CGI. Adverts where someone is actually getting in an out of a car are cheaper just to shoot. They may use a green screen for costs, but that is a loose to say that is CGI.
There is the issue of using an actor’s face in an AI shoot. There are only a few actors who have signed up to that. The rest are in dispute regarding using their images without their consent.
There are certainly some adverts where 100% CGI is used. The first advert I saw where it was 100% CGI would be around 2008. That advert was never released to the public.
tal@kbin.social 1 year ago
I mean, they've got their own tactics.
https://www.youtube.com/watch?v=Msd5ltrMd3Y
That does rather seem to aim to imply, without ever actually explicitly saying so, that the Ford truck has more towing capacity than that of its competitors.