Branding Experts on Decision to Flip Max Back to HBO Max: ‘A Corporate Walk of Shame’

Comments

• madcaesar@lemmy.world ⁨6⁩ ⁨days⁩ ago

  HBO HOME BOX OFFICE

  Is a fucking awesome name ESPECIALLY for today’s streaming world.

  Yet some MBA douche thought MAX was better.

  The world is run by morons.

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• DreamAccountant@lemmy.world ⁨6⁩ ⁨days⁩ ago

  Change names a few times, and watch all of the asshole reporters give a giant corporation free press.

  “Asshole vision is now Asshole Direct!”

  This is what CEO’s get paid millions for. Why, I have no idea.

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• wesker@lemmy.sdf.org ⁨6⁩ ⁨days⁩ ago

  It was stupid, we all knew it, and they should feel stupid.

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• neidu3@sh.itjust.works ⁨6⁩ ⁨days⁩ ago

  I’ve always meant that Microsoft is awful at brand names, but at least they haven’t gone full circle yet.

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