👀

This is actually super interesting. Consider screenshotting it all and send a tip to the Guardian. I’m sure the Libs aren’t the only ones using these predictive analytics stuff though.

This is why political patties want your email and phone number – so they can add you to a database and enrich it with data scraped from profiling platforms, data brokers, ethnicity predictors and other commercial data sources.

It’s spooky and feels wrong.