It’s like the Ford Pinto all over again.
Comment on The Design Flaw That Made Hyundais Absurdly Easy to Steal | Half As Interesting
smallaubergine@kbin.social 8 months agoI also think its super dumb, but at Hyundai's scale, $20/car adds up to millions of dollars. Though conversely they're spending like $200 million to make up for all the thefts, higher insurance premiums, etc.
dog_@lemmy.world 8 months ago
sik0fewl@kbin.social 8 months ago
You can just charge $20 more per car and break even.
Garbanzo@lemmy.world 8 months ago
But you keep doing that and pretty soon you’ve got an $80,000 Kia.
derf82@lemmy.world 8 months ago
Don’t forget the massive damage to the Hyundai/Kia brands. I wouldn’t buy one with an immobilizer for fear someone would smash a window in a vain attempt to steal it.
I am sure the overall losses are higher than whatever they saved. The C suite is so often penny wise and pound foolish.
Garbanzo@lemmy.world 8 months ago
I wouldn’t buy one because they’ve demonstrated flawed judgement when it comes to what features are worth paying for and which ones aren’t. Where else is their cost cutting going to bite me in the ass?
scytale@lemm.ee 8 months ago
Yup. I love the aesthetics of the new Hyundai/Kia models but I’m not buying one in the near future because of this. I’ll be trading mine in for a Honda next year.