Comment on You know what, fuck you [un-Jags uar icon]
Atomic@sh.itjust.works 4 weeks agoFirst step is increasing brand recognition. No one will buy if they don’t know you exist.
Comment on You know what, fuck you [un-Jags uar icon]
Atomic@sh.itjust.works 4 weeks agoFirst step is increasing brand recognition. No one will buy if they don’t know you exist.
ICastFist@programming.dev 4 weeks ago
A brand that has been known for nothing but luxury sports cars for decades, including by people who don’t even follow car culture, is hardly one that would need to increase brand recognition. I’d expect that from a new company, not one with nearly 80 years operating under the same name
Atomic@sh.itjust.works 4 weeks ago
Did you know. That every single year. Millions of people are born that has never heard of Jaguar. Because why would they?
Last time I ever heard someone talk about Jaguar was 20 years ago when they sold their f1 team.
Prior to that. I have not given them as much as a single thought. So yes. Them changing their logo certainly did what it was supposed to do. Get people to talk about Jaguar.