An article about Joker 2 has the novelty factor of bombing as a sequel to Joker, which was a massive hit. They will got a lot more views on any one of those five Joker 2 articles than they will from multiple articles about a game nobody heard about.
More views = more money.
ampersandrew@lemmy.world 1 week ago
For the New York Times, that’s not really their incentive system compared against their subscription model. Still, it’s a disparaging difference between how they treat both industries. Losing hundreds of millions of dollars would be news in any industry.