Given that they wouldn't do it if they didn't expect it to be profitable, and this movie has been shitting money by the bucket, the answer is probably yes.
Comment on ‘Barbie’ To Play Imax Theaters This Fall With Never-Seen Post-Credits Footage
Vent@lemm.ee 10 months ago
Is anyone really going to the theater again just for a 1 minute clip they can watch later on youtube?
BraveSirZaphod@kbin.social 10 months ago
acastcandream@beehaw.org 10 months ago
I imagine for some it will be an opportunity to see it for the first time since it will go on past the normal theatrical run, and for others it’s excuse to go see a movie they enjoyed. It’s less about giving you a single reason, and more about nudging you to get back out and see it again/push last folks to go who got FOMO.
It’s also an excuse for them to extend the theatrical run but make it sound like some new phase/event. Much easier to market, much easier way to get people’s attention. 
saltesc@lemmy.world 10 months ago
While the horse is still alive…
Zitronensaft@feddit.de 10 months ago
Heck yeah! That movie was a delight with catchy music and entertaining choreography, plus it was refreshingly bizarre while also being relatable. I don’t normally watch movies more than once, but I was planning to watch this one again once it came to streaming. My boyfriend hasn’t seen it yet so this is just enough of a reason to bring him to the theater instead of watching at home. Besides, Dune has been delayed and that was the next one we were planning to see in the theater so it will be a while before we visit the theater again.
MargotRobbie@lemm.ee 10 months ago
I, for one, will buy as many tickets as possible and go to the theater to watch this movie over and over again with my friends and family.
Who’s with me, fellow lemmings?
gabe@literature.cafe 10 months ago
I want to see it again in theaters tbh it was an experience
T4V0@lemmy.pt 10 months ago
I went three times already, but I guess I can go a fourth time…