Wasn’t aware there were celebrities other than Jack Black on YouTube… TIL
Comment on Will Smith Zombie Game No One Has Heard Of Bombs
MargotRobbie@lemmy.world 3 months ago
Celebrity endorsement has never been a factor in how well a videogame does either way, regardless of level of star power or degree of involvement for the celebrity: Keanu Reeves playing a heavy hand (heh) in the story of Cyberpunk 2077 did little to stop the game’s initial bad press, and the main reason Baldur’s Gate 3 did well isn’t because JK Simmons is playing Kethric Thorm. (still, he had a great performance). Gameplay matters a lot more for a videogame.
It’s unsurprising then, that Oscar winning actor Will Smith’s involvement in a game in the oversaturated genre of zombie survival shooters did not become successful.
Plus, I don’t think paying celebrities to promote videos on their YouTube channel is an effective marketing strategy, mainly because nobody really watches any celebrities’ own YouTube channel, with the exception of Jack Black’s gaming channel, of course.
CaptKoala@lemmy.ml 3 months ago
Blackmist@feddit.uk 3 months ago
Ron Livingstone’s YouTube channel had just one video on it for 8 years.
rocket_dragon@lemmy.world 3 months ago
Russel Brand is now a far right Christian YouTuber.
CaptKoala@lemmy.ml 3 months ago
Ew
lud@lemm.ee 3 months ago
Keanu Reeves really helped promote the game though.
MargotRobbie@lemmy.world 3 months ago
Yes, he did. But neither the main praise nor criticism of the game was not directed towards him but on the overall buginess and removal of RPG elements from the game.
NoMoreCocaine@lemmy.world 3 months ago
Ok, what rpg element was removed? I just played it (without dlc), and it’s basically first person witcher 3 in cyberpunk setting, including all the faults. Basically true to type with CDPR.
MargotRobbie@lemmy.world 3 months ago
They advertisd heavily on “complex branching storyline” and “every decision will have consequences” so the expectation was at the minimum a bigger Deus Ex Human Revolution, but then what they actually delivered is a worse GTA 5 with neon lights.
Fenrisulfir@lemmy.ca 3 months ago
I mean look how many celebrities are in Squadron42/Star Citizen…
webghost0101@sopuli.xyz 3 months ago
I wouldn’t hold it against Keanu personally because its clear he really cared and did gave a good performance but i feel like his involvement with cyberpunk ruined a lot of things that could have been.
sheogorath@lemmy.world 3 months ago
CDPR effectively rewrote the campaign after Keanu Reeves told them that he’s game if CDPR wants to record more lines. I still remember the E3 demo where CDPR said that the campaign has been completed and they’re just in the polishing stages.
MrBusiness@lemmy.zip 3 months ago
Yup we got a mid main storyline when we could’ve had more Jackie.
Hadriscus@lemm.ee 3 months ago
I woulda liked that
MargotRobbie@lemmy.world 3 months ago
No one will hold it against him personally, it’s not uncommon.
There are certain actors who performs great in every single movie they appear in, yet still have many of these movies flop. Many times, it’s out of the actor’s control.
All we can do is our best.