sps.nhs.uk/…/procurement-of-medicines-and-service…
And more importantly
www.nice.org.uk/…/medicines-and-prescribing
TLDR: you got to prove your medication actually works (rather than just having a catchy gingle) and it need to offer ‘value for money’ (this is where politics gets involved)
fakeman_pretendname@feddit.uk 3 days ago
You have a lobbying meeting with people from various NHS trusts, and advertise directly to them one-to-one, then things go into further tests/trials and may be chosen as one of the solutions/options to a particular ailment.
You can then pay some sort of additional bribe/special offer directly to doctors to be the preferred option for that particular ailment.