Comment on WTF Is Happening To The Video Game Industry?
ampersandrew@lemmy.world 14 hours agoBut that’s your kid falling into that other bucket that primarily plays one of those games. It’s a fool’s errand to target that player rather the type who samples many video games on a regular basis, because your kid has already found more or less the only game he’s interested in. Meanwhile, the kind of person who plays Resident Evil is far more likely to play a dozen other games in a given year. You’re not getting “scraps” if that’s your target customer.
slimerancher@lemmy.world 14 hours ago
Well, I am not sure how game companies define their target audience, but aren’t these players part of the same “gamers” pie that all these companies want to get attention of? These kids would still be playing games if there was no Fortnite, but it’s the live service game that is keeping them so engaged that they don’t have time for much else.
Of course if they aren’t even the target customers, then that discounts this whole argument.
ampersandrew@lemmy.world 13 hours ago
I can’t speak for Piscatella or how much he thinks about it that way, but it seems to be the perspective of this video, and one I would very much disagree with. The video acknowledges what the video game audience used to be 20 years ago. I’d argue that audience stuck around, while the growth that the industry experienced disproportionately went to people who “aren’t gamers, but they just play this game”. I don’t remember exactly how the video put it, but we know who that person is, and it includes your kid. Your kid would still be playing games if there was no Fortnite, but how that demographic used to look (best we can scale it to yesteryear, as times have certainly changed) was just picking up this year’s model of an old franchise, like moving from Halo to Halo 2 to Halo 3, a dynamic that still exists in sports games for that same large bucket of players that might only play one game.