As far as I’m aware, they did tons of market research and weren’t ever able to pin down their “target demographic.”
SAAB was a BMW for a lower sticker price.
Comment on Saab or Your mom
Brkdncr@lemmy.world 1 month ago
Wasn’t Saab’s primary buying market gay engineers at one point?
As far as I’m aware, they did tons of market research and weren’t ever able to pin down their “target demographic.”
SAAB was a BMW for a lower sticker price.
lime@feddit.nu 1 month ago
architects, i think it was. so yes.
DrBanjo@reddthat.com 1 month ago
Loll