Did some very light searching and it seems to be each country has it’s own thing going on. I know LINE is super popular but it’s mostly only in Japan (and kinda Korea too), while Korea has Kakao Talk. India and SEA region countries apparently love WhatsApp but Telegram does make up the lesser half of the traffic too.

But yeah WeChat and other Chinese apps have huge userbases but are pretty much only used by Chinese people. Hell, each country/region basically just uses their messaging app. Some of these apps have 97-99% of internet users and 90+% of the country’s ENTIRE POPULATION using that app to communicate. It’d probably be devastating if the service ever had a blackout for some reason.

The USA has a way bigger variety it seems, the highest market share for messaging apps is WhatsApp but only at 25%. The top 3 is WhatsApp, Discord (23%), and Telegram (20.8%). The other 30.1% of the market is a mosaic, Messenger, Snapchat, even Teams for some godforsaken reason. But hey, Matrix and Viber are 0.4%! At least they made the chart…

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