Unity has been rent seeking for awhile. In my mind, a big issue is the unity asset store, which apparently is where they actually make most of their money. Unity collects a 30% cut of all sales and imposes pretty restrictive licensing terms. This is annoying, but not a huge deal for things like art assets, but it creates a huge perverse incentive when you look at plugins and tools.
The best way for unity to make money in the business model they’ve created is to add a bunch of seemingly simple but not very comprehensive systems to the engine. Then, rather than refine these features they can wait for 3rd party developers to fill in the gaps with plugins that must be sold on the unity asset store. This allows unity to scoop up a bigger revenue stream on top of the licensing income without having to do any additional work.
I don’t see this being sustainable
Deestan@lemmy.world 9 months ago
They are popular because they were permissive and dead easy to use in… 2008 or so. Indie studios adopted Unity, many went on to great success, and it is now a product with a huge userbase, tons of tutorials, and an industry full of experienced Unity developers.
Unity is successful, entrenched, known, and makes money.
And this is the worst possible situation for a product to be in. The term is “enshittification” and basically means the owners are incentivized to sell out, while new owners are more incentivized to add new ways to extract value than to improve the product meaningfully. This is a death spiral that no products recover from.
It’ll just get worse until in several years all that is left are some patents bought by a patent troll who sues the everliving shit out of anyone still using Unity.