Comment on How long do you think we'll keep seeing "formerly Twitter"?
MimicJar@lemmy.world 1 month ago
Comcast introduced the “Xfinity” branding in 2010. I still call refer to it as “Comcast”. Any conversation I have where an ISP comes up, the word “Comcast” is used. If someone says “Xfinity”, they often follow it up with “you know, Comcast”.
Now that’s a VERY clear brand change.
The name “X” is a VERY confusing brand change. It will likely be called Twitter forever. In fact at some point Musk will sell or give up on “X” and I guarantee within a year the new owner will change the name back to Twitter.
Steve@communick.news 1 month ago
In that case Comcast is still the company name. Xfinity is just the brand of the consumer services division.
MimicJar@lemmy.world 1 month ago
Sure it isn’t a perfect comparison, but the idea is the same.