Comment on Borderlands is no longer the biggest box office flop of the year
FiniteBanjo@lemmy.today 4 weeks agoI don’t go to movies very often, targeting ads at people already viewing them regularly seems unsustainable.
Comment on Borderlands is no longer the biggest box office flop of the year
FiniteBanjo@lemmy.today 4 weeks agoI don’t go to movies very often, targeting ads at people already viewing them regularly seems unsustainable.
Emperor@feddit.uk 4 weeks ago
Although they are the ones who go to the cinema regularly. Targeting them at people who don’t go seems a waste.
FiniteBanjo@lemmy.today 4 weeks ago
But if they stop going at any point then they stop hearing about it. Its a naturally shrinking demographic.
You need to reach out to new audiences to replace old ones. We need ads at locations and on platforms frequented by youth to see good box office returns for obscure films.