I noticed this literally on the first Prime Day. Items on my list were ‘onnsale’ and In was lucky enough I’d just looked through my list 2 days prior. Nothing had a deeper discount. It’s literally all fabricated to push the trash out they’re trying to get rid of, and push you to buy items you’ve been looking at. There’s not even a thing veil over it. Honestly been thinking of cancelling Prime because even the shipping has been bullshit lately.