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Comment on "We're not blessed with big marketing budgets," Xbox's EMEA marketing lead laments Microsoft's lack of investment

Fiivemacs@lemmy.ca ⁨5⁩ ⁨months⁩ ago

Does it really need it…the entire friggin world knows Xbox, PlayStation or Nintendo. Basically anything else isn’t worth the effort or its PC. Advertising is such a joke

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acosmichippo@lemmy.world ⁨5⁩ ⁨months⁩ ago
if you’re trying to convince people to buy an xbox instead of a playstation, yeah. And keep current xboxers within the ecosystem. post-purchase affirmation is a big component of advertising too.

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style99@lemm.ee ⁨5⁩ ⁨months⁩ ago
You mean their games are a joke. Hard to imagine someone wanting an xbox over a PS5/Switch.

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