Part of the purpose of any media is to illicit a reaction. In print media especially news, the “art” of writing has been distilled down to this because it is a easy way to garner views which in turn drives advertising/product sales. It’s been shown that even negative publicity drives engagement without long-term consequences.

With content-engagement algorithms our monkey-brain doesn’t stand much of a chance. Multiple of your favourite interests dispensing serotonin shots minute after minute. With the scroll confirmation giving basic feedback, let’s not even get into the camera. I’ll put money on pro versions not needing scrolling soon enough. Then doom scrolling will just become…