A.I. is likely going to change the world as much as the printing press (at the very least, and possibly as much as the industrial revolution). I wouldn’t call it a nothing fad. It is definitely shaking up my career (video production) already. And at least from my point of view, becoming a creative generalist is the best way to adapt. Work is going to become more about knowing a little to moderate amount about a whole lot of things, so that you can effectively orchestrate a hierarchy of AI agents. Deep specialization increasingly carries too much risk, and the A.I. are much better at some aspects of it than we typically are.