Same, it’s hard to build expectations, but I also felt a little bit of that with Endwalker’s impending release. “Oh, so we go to the moon now?” when the moon was barely before the halfway point.

One thing that can help is if they can invent methods of moving beyond power scaling. The Endsinger’s potential was mostly dictated by “despair for the future”, which is such a vague concept they could likely invent new such challenges without explicitly saying “This thing is stronger than the last thing you fought”. It’s already hard to claim that the cattle at the far edge of Thavnair are stronger than Hades.