Look in all seriousness, you have to consider the medium to long term effects of climate change on the chocolate industry and how thats going to affect the marketability of TimTams in the future. I would say the chocolate content of Timtams puts these biscuits into the medium risk category.

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There are a couple strategies I’d suggest First Crumb Super consider implementing,

• The Family Favourites Index

A diversified index tracking the current selection of family favourites. As a biscuit drops out of the family favourites, that money is reallocated to the remaining family favourites biscuits.

• Monte Carlo Simulations

This is a high risk random sampling strategy, that may indicate such risky investment allocations into Wagon Wheels or Meiji Hello Pandas, or to such safe options as Monte Carlos themselves. This method may seem counter-intuitive but the method’s randomness can simulate the randomness of our world quite well, and may pay off with significant returns.

And finally,

• The Braveheart Method

Probably the most high risk strategy, but has monopolisation potential. This strategy calls upon the historic role Scotland has played in both biscuits and economics. Over leverage on, and attempt a hostile, and very snackable, takeover of the shortbread market. I’m talking Walkers, I’m talking Arnotts Scotch fingers, even Black and Gold Scotchies. If theres Tartan on that package, its a Buy! Buy! Buy!