Hasbro is unprofitable, but there was a memo a while back that Wizards of the Coast was their most profitable division. Possibly their only profitable division. That’s Magic: The Gathering and D&D.
This is also whey we’re seeing both those properties getting the fuck monetized out of them. Big influxes of MTG sets based on other licensed properties, and attempts to undo the open licensing around One D&D.
But then it makes even less sense to lay people off from those divisions.
The best way to save hasbro is cut back on making trash plastic toys for kids and stake the company to a well-staffed, functional WoTC who can deliver what MTG and DND fans want.
Is that in the original spirit of the company? No, but who the hell cares? Certainly not investors and certainly not consumers or they’d be buying the toys
They also said in a memo maybe 2 years ago they want WotC to be worth double their value in 5 years. That’s pretty unrealistic standards for an already established company.
FaeDrifter@midwest.social 11 months ago
God that’s so corporate-coded - instead of fixing your divisions so they are all profitable, just take your two successful divisions and squeeze them like you’re trying to get blood out of a stone.