It’s a nightmare to even sign up.

Nothing else to it.

People will move en-masse to new platforms if the switch is easy. Nothing easy about using this platform.

Obv the people here are techy enough to surmount the initial hurdles, but don’t kid yourself, the average person doesn’t know a damned thing. Using tech and understanding tech are two vastly different skills. And you actually need to understand tech to even get started here.