I still have my doubts that was the majority of the issue, at least the first time they “won” that award in 2012. That poll happened 1 month after Mass Effect 3’s release, when emotions were still raw over people’s disappointment with the game’s ending. That’s not to defend those who were voting for EA over, say, Nestle or any number of other awful companies. But most of what I saw was immature lashing out to punish anyone perceived as responsible for the writing. I remember people cheering they’d managed to harass EA’s tech support Twitter account into closing, like they’d made some great moral victory. It was all pretty gross.