Sometimes, the only way for players to get the developer’s attention is by doing something drastic like that. Not always, but many times. Because developers and publishers think Steam Review Scores are important for game sales (and I mean, they are, but maybe not as much as they seem to think).

Sometimes this comes from players in a different language complaining about bad translation or something.

Review Bombing, the term, is almost used to discredit when people have negative sentiment for something, and does nothing to explain why players may be doing it. Sometimes it is warranted, sometimes it isn’t. But most people are going to read that term and think “Ah, its just a bunch of whiney children,” only to later feel frustrated at the things those negative reviews were talking about.