Yeah that reads bad in retrospect, not trying to call Kia out explicitly, just broadly stating that car companies in general need to take a step back and look at WHY Tesla was so popular. The whole thing boils down to a counterculture movement against cat culturep. It’s the ultimate “my car is a tool / function over form” vehicle for commuters. It’s why the Y outsold the Camry. Hell, I’m shopping around FOR a Kia at the moment 😆, probably why their name was top of my head.