Comment on "Bringing your games to other platforms is how you’re going to win" - Circana
paultimate14@lemmy.world 1 day agoI didn’t backpedal on anything at all so I’m not sure why you think that. My initial statement was that he did not provide enough data to reach his conclusion and seems to be drastically oversimplifying the problem to reach his conclusion, by focusing on the unit sales of singular pieces of software in a vacuum and assuming that games are fungible. I pointed out how different videogame companies operate with different business models that are more or less condusive to exclusive 1st party titles. None of that has changed, and the only thing you’ve said to try to dispute any of it is “this consultant said in an interview that he thinks exclusives are bad”. No attempt at discerning causation or explaining it, no attempt at even refuting the arguments I present, just “you should trust this guy, who also happens to be selling a product”. If I wasn’t bored killing time at work I wouldn’t even bother responding because this isn’t really a conversation, you just keep going “nu uh”.
Not just me: You’ve spent this whole thread arguing with myself and everyone else who are pointing out the obvious and glaring holes in what he’s saying.
One of my favorites is this one. Xbox has failed to make a profit throughout the entire history of the company. They’ve spent the last few years shutting down studios and laying people off, which has led to a lot of industry speculation. Insiders have reported rumors that Spencer might get pushed to resign or even fired. There’s been speculation that Xbox might be considering exiting the hardware side of things entirely, in part because of their own marketing campaigns. I am not saying I believe that, but these are strong signs that Xbox is doing badly.
Nintendo, by contrast, just had the single best launch week 1 in the history of videogame consoles. Pretty much every way you look at the Switch 2 sales numbers they are breaking records. And this guy saying that Nintendo should copy what Xbox is doing. That is an extraordinary claim which requires extraordinary evidence for me to take seriously.
And while anecdotes are pretty useless, I agree with you that many publishers have trended towards multiplatform releases and I said that earlier. I’m not disputing that: I’m disputing his comments about 1st party publishers.
ampersandrew@lemmy.world 1 day ago
If you didn’t backpedal on the data that you thought this man didn’t have access to, or for not understanding how platforms taking a cut of sales works, then I’m sorry for thinking you could admit when you were wrong.
Those aren’t glaring holes in his argument; those are people rebutting the summary I put in the blurb that Lemmy lets me add without reading the article.
Xbox is doing badly, at least by the old console model, which is why they aren’t doing it anymore. Sony has reduced how much they’re sticking to the old model as well, by putting Helldivers on Xbox and most of their games on PC; does that not indicate the same thing to you?
Nintendo had the best launch in the history of game consoles because they had the most supply available in the history of game console launches, which is why Piscatella is noncommittal on how well the console is doing. Consoles basically always sell out, so it only shows that the people buying them are the people who would have bought it regardless, until we see how it does around the holiday.
He is not saying that Nintendo should copy what Xbox is doing. He is saying Nintendo might see a similar boon if they do what both Xbox and PlayStation are doing, because we are not seeing evidence that people are moving to a platform for exclusives, and we are seeing evidence that people are more than happy to wait on the platforms they’re on for the games to come to them. He also says Nintendo is unlikely to do it regardless, at least right now.
paultimate14@lemmy.world 1 day ago
Okay your first two paragraphs are just ad hominen attacks at this point. You aren’t refuting anything by just claiming I’m backpedalling on… Something? And just assuming the other people didn’t read the article when in fact it seems they did and are also making great points that you’re also just refusing to talk about. Like… Why did you even post this if you didn’t want to actually talk about points, methodology, potential explanations, etc?
Xbox is just plain doing badly. They’ve tried a lot of different approaches to change that over the years: leaning hard into alternative control schemes with Kinect, trying to push Xbox as a general multimedia machine rather than just a videogame console, pushing hard to develop small indie studios, then pushing for mega-acquisitions of publishers and developers. I’m not even sure which “old model” you’re talking about because they are constantly, desperately pivoting to something else. They seem to be terrible at predictjng what consumers want or how markets will react to their decisions. So I’m still waiting for you to explain why copying them is a good idea. As I said earlier: they have always had less focus on exclusivity because their hardware sells at a loss, and they haven’t changed that.
Nintendo is coming off the 3rd best-selling console of all time, the best-selling console in 2 decades. The Switch 2 not only had the best 1st week on history, but the best 1st month too. I suppose it is still early and totally fair if you want to wait for the first full year to make a judgement, but it seems to me like Nintendo produce a unique and innovative product that people want back in 2017 and are continuing that success now. That product is in a very different market than the Xbox, and uses a very different business model where the hardware itself is profitable. They’re the only one of the 3 that hasn’t shut down studios or laid off employees lately. So, once again, the idea that thinks he knows better than them seems pretty far-fetched right now.
There’s something else that’s been bothering me…
I’ve been following the videogame industry for decades and I’ve never heard of this guy. Which is not all that outlandish on its own. But I also have never heard of The Game Business- it seems like a new website just created this year. And you seem to be incredibly defensive of this guy- completely ignoring any discussion of the industry and binging your entire argument here on his credibility. Are you Mat Piscatella himself on a burner account?
ampersandrew@lemmy.world 1 day ago
You can click on my profile and see how long I’ve been on Lemmy, and the fact my name is definitely derived from “Andrew” but his is “Mat” would be odd. There are lots of ways to follow the game industry, and I suppose many of them do not involve coming across his name, but many of them very much do. His work is US-focused, so maybe if you’re not from the US, it’s less likely. That is all stuff you could have researched before you asserted that he did not have access to enough data to come to his conclusions or that he doesn’t understand the economics of how game consoles make money. I promise you he does, to both.
The old model I was referring to was making a console, making exclusives to drive people to that console, and then making money on each game sold for that console, whether the console maker developed it or not. Sony would not have put any games on PC at all if that model had no holes in it. It isn’t copying Xbox to put your first party games on other platforms; it’s acknowledging the way the market has changed. Peak spending on console hardware was all the way back in 2009. This year might exceed that due to the supply of the Switch 2, or at the very least, this June was the most successful June since 09, but that’s a downward trend line. When most games must and easily can release on all platforms, your reason to get a machine for a handful of exclusives drops precipitously, especially since Piscatella argues that most of those customers are spending their time on a handful of multiplatform games anyway.
What I thought the discussions would revolve around was how wild it is that an Xbox game could release on PlayStation and immediately become one of its best sellers for the year, because those PlayStation players clearly wanted that game but would not buy an Xbox for it. What it turned into was people saying that of course Nintendo would never do this for reasons that Piscatella very much understands why they haven’t done it to date; what’s interesting about this interview is what has changed in the market that would make it potentially worth it for Nintendo to port their exclusives.