Comment on "Bringing your games to other platforms is how you’re going to win" - Circana
ampersandrew@lemmy.world 1 day agoThe author doesn’t have anywhere near the data required to do any of this analysis
He works at Circana. He’s working with way, way more data than he’s allowed to publicly disclose, since part of Circana’s business is selling the in-depth stuff to partners, as well as analyzing it to show trends to their partners who want to know what is and is not working across the industry at the moment.
paultimate14@lemmy.world 1 day ago
Does he have access to the proprietary sales data of Nintendo, Xbox, Sony, Valve, and Google?
I’d be shocked if he did, because those companies are all big enough to have their own in-house departments for that. He’s trying to sell consulting services to smaller publishers. Consults don’t get paid for saying "well I don’t really have enough information to say that for sure*, they get paid for making executives feel smart.
ampersandrew@lemmy.world 1 day ago
He posts an image like this one along with each monthly report, but that’s also the sort of thing you should probably know before you claim that the author doesn’t have the data he needs. The data they don’t have, they disclose that it’s an estimate. Nintendo doesn’t like to share, but the retail partners that sell their consoles do.
paultimate14@lemmy.world 1 day ago
That still doesn’t include most of the data necessary to reach this conclusion, and furthermore the bigger issue is that THE ARTICLE ITSELF DOES NOT CONTAIN ANY. It is an unbacked claim that we cannot verify. If he can’t share the data because ris propriety, he shouldn’t be making the claim publicly.
He’s looking at software sales in a vacuum, and he is probably correct that any singular piece of software would sell more units if it were released on more platforms. That’s not new or interesting: that’s obvious.
What he’s missing, even in the screenshot of claimed data he has, is everything else.
Consultants like this are not trustworthy sources. They’re trying to sell their own product.
ampersandrew@lemmy.world 1 day ago
The article is a summary of an interview. If he was lying about any of this, competing firms or their business partners would call him out. I know how the world looks from our perspectives and how the console markets have always worked, but that’s why there are companies out there collecting data, and that’s why their perspectives can be worth listening to. No one can predict the future, but he’s sharing his insights into where the wind is blowing, and yes, it’s so that his company can sell a premium product to companies doing market research. The console business model has changed quite dramatically very recently and is looking like it will continue to change. He’s not the only one claiming that the console wars are over.