The thing to understand about large organizations is that appearances matter a lot and the people working in them have to look busy. This is well known phenomenon among low level employees but it applies to managers and even executives too (who have to put on a show that they’re increasing shareholder value and that their company is special somehow).

So, why do advertisers care if someone says “fuck” but not about someone whose spewing pseudointellectual misogynistic drivel? Because there’s someone whose job description is “brand value” and if they’re not upset about something then they don’t look busy. The amount of “fucks” per minute is a really simple metric that (now that speech recognition is as good as it is) is really east to measure. In other words its a straightforward way to look busy.