Comment on 'Superman': David Zaslav Promoting DC Movie Like 'Barbie'
TheImpressiveX@lemm.ee 4 weeks agoA movie needs both a strong marketing campaign and a great story to be successful.
Comment on 'Superman': David Zaslav Promoting DC Movie Like 'Barbie'
TheImpressiveX@lemm.ee 4 weeks agoA movie needs both a strong marketing campaign and a great story to be successful.
reddig33@lemmy.world 4 weeks ago
Word of mouth can make or break a film, even without a marketing budget.
TheImpressiveX@lemm.ee 4 weeks ago
That too.
The point is, there’s a lot of factors that go into whether or not a movie is successful. Just “being a good movie” isn’t enough, especially not in this economy where people don’t go to the movies as much as they used to.
SpaceNoodle@lemmy.world 4 weeks ago
My point is that a big marketing campaign certainly isn’t enough.