Comment on Why do most Americans use an iPhone?
HobbitFoot@thelemmy.club 1 week ago
The iPhone came out before Android, so Apple had first mover advantage it could solidify to a sticky user base.
Also, a “free” Android experience only occurs when you’ve got full control of everything. Android was a lot more willing to give up control to third parties, including carriers. With Apple, you’re only giving control to one company.
throwback3090@lemmy.nz 1 week ago
I think you overestimate the value of those first two years.
HobbitFoot@thelemmy.club 1 week ago
What else justifies 60% market penetration?
throwback3090@lemmy.nz 1 week ago
I mean apple has spent at least the last decade using iMessage as a way to bring people into the platform and keep them there. Ie the articles from a few years back about using it to manipulate teenager behavior a la Instagram, or the epic games discovery documents which indicated this was a deliberate and cruel strategy from apple to lock ignorant people into their platform to avoid losing their social network.
Tldr: they deliberately try to make people lose friends if they leave the platform. You might say “shit friends” and I’d agree, but this is the FUD that apple spreads.
HobbitFoot@thelemmy.club 1 week ago
So they used the first two years to build a consumer user base in the way that RIM couldn’t and then was able to defend its market share.
The iMessage strategy couldn’t work if people didn’t buy in.