Twelve years after Mark Cuban said, "Pigs get fat, hogs get slaughtered," Jerry Jones has the definitive response regarding the ongoing growth of the NFL: "When the ducks quack, feed 'em."

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The original was posted on /r/nfl by /u/JCameron181 on 2026-03-31 21:00:23+00:00.

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TL;DR:

Despite Mark Cuban’s 2014 warning that the NFL’s expansion would lead to an implosion, the league has continued to grow by meeting high consumer demand. Jerry Jones counters that the league should “feed the ducks” as long as fans are asking for more content, leading to more games across various nights of the week. Currently, the NFL is larger and more profitable than ever, suggesting that there is no immediate limit to its broadcast expansion.