The original post: /r/television by /u/jnighy on 2026-03-23 13:20:30+00:00.

I had this doubt for a while. Like, recently SNL had Ryan Gosling promoting Project Hail Mary and Harry Styles promoting his new album. And there’s nothing wrong with that. But is it a payed opportunity? Like, did Amazon-MGM and Harry Styles label paid NBC to have them hosting? Or is it a good opportunity for both, as the they get the promotion they need and SNL gets the star to boost ratings?