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The original was posted on /r/cfb by /u/Galumpadump on 2026-02-04 00:56:55+00:00.
Since this has been a hot topic and the announcement of the MWC TV, I wanted to take a closer look at the TV exposure for both conference. This is not looking at any numbers, which have not been reported b either party, rather just a close up of how the network by network exposure will look.
Both conferences will have CBS and The CW as rights partners with the Pac-12 having USA Sports, and MWC have FOX as their 3rd partners.
What don’t know: Neither conference has release numbers for the total media packages. In a Wyoming senate meeting their AD said they expected a $1M reduction in Media revenue from their previous deal. However, it has been reported that returning member schools will receive a media payout that will match their prior deal, regardless of what the media number is. How the MWC plans on executing that + what payouts for number members look like is to be seen.
As for the Pac-12, it was rumor, and confirmed that the Pac-12 is expected to be getting the lower end of the prior $8-15M range that was presented when they started negotiating rights. Whether that means $7-8M or $10-11M is yet to be seen. An important note is Pac-12 Enterprises will produce all their CW content so how that factors into future conference payouts will be interesting to see.
Breakdown of Network Packages
CBS (Football Only):
| Conference | Number of Games of CBS (Guaranteed) | Total Games of CBS Networks |
|---|---|---|
| Pac-12 | 4 (including conference title) | 10 (MAX) |
| MWC | 1 | 15 |
CW (Football Only):
| Conference | Number of Games of CW (Guaranteed) |
|---|---|
| Pac-12 | 13 |
| MWC | 13 |
USA Network (Football Only):
| Conference | Number of Games of USA (Guaranteed) |
|---|---|
| Pac-12 | 22 |
Fox Networks (Football Only):
| Number of Games of FOX (Guaranteed) | Total games on FOX, FS1 & FS2 |
|---|---|
| MWC | 1 (Conference Championship) |
From first look it seems that the rest of the MWC inventory might go on their new app that they are partnering with Kiswe to build. Majority is on linear just like the the Pac-12 however, the Pac-12 the biggest difference will come down to the Pac-12 having more games on the primary networks, how many games for the MWC fall on FS2 and how much (if any) football content is broadcasted via app exclusively (MWC fans feel free to opine on this one). Overall solid visibility.
The real winner in The CW which is firmly solidifying itself as a Sports network with tons of football and basketball inventory between the ACC, Pac-12, and MWC.