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The original was posted on /r/nfl by /u/jimmyhoffasbrother on 2025-09-04 17:33:25+00:00.
RedZone began quietly testing ads last December in a two-box style, where ads appeared while NFL action remained on-screen. The NFL says that is how the ads this season will run: exactly as they did during that test.
There will be four 15-second ads in the seven-hour edition of RedZone in Week 1, a source tells FOS. That could change later in the season.
There will not be full ad breaks, where the football action disappears from the screen.
“It’s an incredibly small ad load,” an NFL spokesperson told Front Office Sports.
While ads are playing, viewers will hear the audio of the ads, but the other box will show NFL RedZone.
“This move has been contemplated and tested for over a year now, and is completely unrelated to the recent news regarding ESPN and the NFL,” the league told FOS.