The original post: /r/television by /u/bkat004 on 2025-04-12 04:08:41.
Maybe because I’m old and maybe because there are so many streaming networks out there, I only just realized today that Max was, in fact, HBO Streaming.
Why didn’t they just stick with “HBO” as a name regardless if it were a streaming network or not.
From a marketing point of view, HBO has been a trusted brand for almost 40 years now - a network that gave us The Sopranos, Deadwood and Def Comedy Jam.
I just don’t understand why they would throw all that work out the window in order to have a new name.
Were they only trying to be hip with the kids ?