NBC ripped up its Olympics playbook for 2024 — so far, the new strategy paid off as More than 30 million people tuned in to NBC’s TV and streaming platforms to watch the Paris Olympics.
Submitted 2 months ago by bOt@zerobytes.monster to television@zerobytes.monster
https://www.cnbc.com/2024/09/01/nbc-olympics-2024-playbook-has-so-far-paid-off.html