And, though I don’t know about this one in particular, just because you pay not to have personalized ads, doesn’t mean you’re paying not to have your data tracked and sold by this company or to not have tracking cookies added to your browser by them that other sites can use to target ads to you.

It’s just that they won’t use the information they collect or buy or get from partners’ tracking cookies or advertising IDs already on your system to target the ads you see while on their site and logged in.