The Substance, one of the best body horror movies since The Fly, only looks like it will make in the $2.5-3 million range. It’s being distributed by the streamer MUBI, who’ve opted to capitalize on the buzz and give it a big 2000-screen release, but those numbers are fairly anemic, which is a shame as it’s a great movie.

It is one of my favourite films of the year but it is pretty out there and I can’t see how it will get a major audience share. It’ll do well as a cult film and pick up home video sales to the fans, then get another burst of life around awards time (Demi Moore will get nominations for best actress and the film should also get nods for direction, cinematography, sound design, make-up and wardrobe). So it’ll make it’s money back and may even win a few awards - Hollywood loves films about Hollywood, after all.

Meanwhile:

Meanwhile, Lionsgate continues its seemingly cursed run at the box office

I imagine someone is going to have to be sacked as there have been a series of woeful decisions that demonstrate both a lack of taste but also of sense.