Comment on Will the 35 brand partnerships in Beetlejuice 2 come back to haunt Warner Bros?
Panron@lemmy.world 2 months ago
That’s a surprising number. Especially so since I don’t really recall any blatant product placements (well ok, I think there was one scene that stood out a little bit).
I’d say the number of brand partnerships is less a problem than how prominent those brands are displayed. I can’t think of the exact movies off the top of my head, but the most egregious instances I can think of only had one or two brands. Apple and BMW, for example, have had some seriously obnoxious brand placements in movies.
Crewman@sopuli.xyz 2 months ago
Was it Jurassic World where they basically had an in movie commercial for Jeep or BMW?
stsquad@lemmy.ml 2 months ago
Well that brand integration was obviously a success 😂
Crewman@sopuli.xyz 2 months ago
I guess? But when ads get that obnoxious, it just makes me dislike the product.
Hulu ads have made me hate everything I see on it.
stsquad@lemmy.ml 2 months ago
It depends how well they’ve done it. James Bond talking about his watch was a super clunky one as I remember, but Bond and Aston Martin just makes sense for the character.