Source?

Even if that’s the case, it’s almost exclusively an United States American or English speaking phenomenon, so especially if that person was a US American / English speaker they don’t speak for the entire Latino community.

From Pew Research.

the U.S. born are more likely than the foreign born to have heard the term (32% vs. 16%), and Hispanics who are predominantly English speakers or bilingual are more likely than those who mainly speak Spanish to say the same (29% for both vs. 7%).

A majority (61%) say they prefer Hispanic to describe the Hispanic or Latino population in the U.S., and 29% say they prefer Latino. Meanwhile, just 4% say they prefer Latinx to describe the Hispanic or Latino population.