Well, today, there’s bound to be more choice available to consumers. And, there are bound to be more artisans that aren’t limited to marketing locally. As for soap quality, today’s top tier soaps are certainly not worse than the old favorites. The rest is subjective. While I find MWF, Klar, and Tabac very nice, I also have Wholly Kaw, Barrister and Man, WestMan, Faena, Eufros, and others that I think are better product lines. And the variety of fragrances today is amazing. You wouldn’t see something like Leviathan as a popular scent in 1949 (though The Holy Black’s Gunpowder Spice would probably play well).