Yep. The effect of this as currently framed is that you get data ownership clauses in EULAs forever and only major data brokers like Google or Meta can afford to use this tech at all. It's not even a new scenario, it already happened when those exact companies were pushing facial recognition and other big data tools.

I agree that the basics of modern copyright don't work great with ML in the mix (or with the Internet in the mix, while we're at it), but people are leaning on the viral negativity to slip by very unwanted consequences before anybody can make a case for good use of the tech.